California Consumer Privacy Act (CCPA)

The California Consumer Privacy Act (CCPA) is a privacy law that grants California residents specific rights regarding their personal information held by businesses. Key points include:

1. Right to Know: Consumers can request information about the categories and specific pieces of personal data a business has collected about them.
2. Right to Delete: Consumers can request the deletion of their personal information held by a business, with some exceptions.
3. Right to Opt-Out: Consumers can opt-out of the sale of their personal information to third parties.
4. Right to Non-Discrimination: Businesses cannot discriminate against consumers for exercising their CCPA rights.
5. Business Obligations: Businesses must disclose their data collection practices and comply with consumer requests within specific timeframes.

California Privacy Rights Act (CPRA)

The California Privacy Rights Act (CPRA) builds on the CCPA, enhancing and expanding consumer privacy rights. Key points include:

1. Expanded Consumer Rights: The CPRA introduces new rights, including the right to correct inaccurate personal information and the right to limit the use of sensitive personal information.
2. Sensitive Personal Information: The CPRA defines and provides additional protections for sensitive personal information, such as Social Security numbers, financial information, and precise geolocation data.
3. Right to Data Portability: Consumers can request their personal data in a portable and, if feasible, readily usable format.
4. Data Minimization and Retention: Businesses must minimize data collection and retention, only keeping personal information for as long as necessary.
5. Enforcement and Oversight: The CPRA establishes the California Privacy Protection Agency (CPPA) to enforce privacy laws and handle consumer complaints.
6. Contractual Requirements: Businesses must have contracts in place with third parties, service providers, and contractors to ensure proper handling of personal information. Overall, the CCPA and CPRA together strengthen privacy protections for California residents, giving them more control over their personal information and imposing stricter requirements on businesses that collect, use, and share that information.”